Reports are emerging that gymkhana phenomenon Ken Block and Australian rally driver Chris Atkinson are set to join a new Ford WRC team backed by Monster Energy drinks. This could explain why the two guys were recently filmed behind the wheel of an old skool Escort.
The deal is expected to be finalised before Christmas and should be a three-year agreement. Block’s high profile would be a welcome introduction for the WRC and should help the category establish itself in North America, where it is currently barely heard of.
WRC promoter Simon Long was quoted by Autosport as saying, “Ken Block is an iconic figure in US motorsport and a major box office personality. It wouldn’t get much better than this for the WRC going into North America.”
Should the deal come to fruition Block and Atkinson would most likely compete in around half of the events scheduled for 2010, possibly in 2009-spec WRC Focus machines, before launching an all out assault on the 2011 season.