Not long after the LaFerrari was launched Ferrari president, Luca di Montezemolo, warned the chances of buying one of the 499 to be made would be less than 50%. And before we even knew what it was going to be called the company itself said the LaFerrari was sold out. So it’s no surprise to learn of new reports claiming the order book is full.
Marco Mattiacci, the president and CEO of Ferrari North America, launched the car in the US recently with much hyperbole.
“This car is going to be the benchmark of the auto industry,” he said. “The combination of incredible design, Italian heritage, make this car the hottest car in the world right now.”
A total of 120 LaFerraris will be heading to North America and Mattiacci confirmed they’ve all found buyers. Mattiacci also said he expects prices for second-hand LaFerraris won’t ever diminish and will follow the stratospheric prices achieved by the company’s vintage models.
“The trajectory of [the LaFerrari] car is going to follow exactly the vintage Ferrari cars. This is a unique piece, the first hybrid Ferrari,” he added.
We wonder if any of the reported seven Australians interested in the LaFerrari managed to secure one.
[Source: NBC News]