Even though the R56 MINI has been on sale for some time, the R52 Cabriolet models currently on sale were still based on the first gen MINI platform. In readiness for the all new R57 model, Cabrio production has come to a temporary close after 164,000 R52s rolled off the line at MINI’s Plant Oxford. The MINI Cooper Cabrio accounted for 79,500 of the total sales with the MINI Cooper S Cabrio (and John Cooper Works versions) selling around 56,500 units. The remaining 28,000 were MINI One Cabrio models, not sold in Australia. The very last R52 Cabrio rolled off the line last week. It was a MINI Cooper S Cabrio Sidewalk finished in metallic White Silver, sold to a keen MINI fan from the USA.
News of the last R52 Cabrio came just days before MINI announced its one millionth MINI for export. Oliver Zipse, Managing Director MINI Plant Oxford said, “Export is a key factor for the success and stability of our MINI Plant in Oxford. Since MINI was launched we have seen a significant increase in export from less than 60 per cent in 2001 to over 80 per cent this year. The high customer demand in almost 80 countries around the world, from Chile to China, has driven MINI’s success over the last seven years.â€
Plant Oxford employs 4,700 associates who work a three shift pattern producing up to 800 MINIs a day, seven days a week. An additional 2,100 associates work at the MINI pressing plant in Swindon and engine plant in Hams Hall near Birmingham; the three plants together form the MINI production triangle in the UK.
I was lucky enough to do a tour of Plant Oxford back in 2006 and it really was a great experience getting up close to the car’s on the line as the associates worked away in front of us. The logisitics involved with MINI’s just in time ordering and supply policies are amazing to see in action.
Keep up to date with all the latest on the R57 Cabrio at MotoringFile.