Month: June 2008

Reports have emerged suggesting that the upcoming Volkswagen Golf MkVI will NOT be sold in Australia. You can read the original report, in German, HERE, or alternatively see autoblog and germancarblog for reports in English. To highlight the gravity of these suggestions, it has been said that the United States and Brazil will also miss out on the MkVI Golf.

AUSmotive.com contacted Volkswagen Australia earlier today, but at this stage no comment has been made to confirm or deny the Australian future of the MkVI. However, the suggestion of the next generation Golf not being sold in Australia is one that warrants close attention. The reports suggest it is the profitability of the MkVI that concerns Volkswagen chief Martin Winterkorn. On a global scale it would be hard to argue that Australia is a vital market for Volkswagen. But in a local context the current MkV Golf is sinking plenty of long range putts for Volkswagen Australia.

In 2007 the Golf was the highest selling car in Australia for a German manufacturer. VFACTS figures show 10,982 Golfs were sold in 2007. Well above the next best—the BMW 3 Series with 8716. In fact, even if you add 1 Series sales to the 3, the combined sales tally for the two BMW models—10,497—they still fail to overtake the Golf.

Peugeot’s entire model range couldn’t match Golf sales either, with a total of 8807 sales last year. A similar tale is told for stablemate Audi, with 7225 sales across the range in 2007. Subaru’s Impreza was another unable to match it with the Golf last year, although they were about par, with 10,853 Impreza sales.